This year at the ICFF in New York the USA premiere of our innovative 3+ furniture system took place. This particular region is very demanding due to this we find a big interest in our collection all the more exciting.This great event was dominated by two furniture collections designed by the Zieta Prozessdesign studio.
At the fair stand we presented versatile and modular furniture system 3 + innovative “Creativity Workshop” with YATO tools. It is design solution which already met with great interest during the fairs in Cologne, Stockholm, Milan and now in New York. In the workshop unique objects in FiDU technology was created and exhibited on the 3+ display system specially designed for the ICFF fair.
Modularity and unique design of 3+ furniture have been appreciated by the organizers which resulted in the possibility of a prestigious collaboration. ZIETA furnished the ICFF Theater for ICFF Talks with 90 PLOPP stools aka ‘actors playing a “well designed role”. It was a place where visitors were able to learn about new trends and listen to many presentations and ideas of the most interesting designers.
Another space furnished with 3 + was the Press Room as working area for journalists from the most prestigious and influential magazines about design.